TELLASON is one of our staff’s favorite denim brands. Founded in 2009, TELLASON is not a revived heritage brand or an old workwear firm that is releasing a street wear line now. No, it is a young company with new ideas, but with a strong eye for the way, things were done back when they were still done correctly.

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The 2 founders and long term friends Tony Patella and Pete Searson are free to say that they have influences and change things up in a modern way. We at B74 love the focus on details and qualities to the products so much like these guys do. Beside, both are great THE CLASH fans and because of this, most products are named after something that has to do with maybe the best punk band ever: song titles, band members, … that’s pretty cool we think.

Most stuff is made right there in San Fransisco. TELLASON produces more jeans than anyone else in the bay area. For their jeans they use raw selvedge denim from legendary Cone Mills in Greensboro, North Carolina, pocket bags and liners from Tennessee and leather patches from their friends Tanner Goods in Portland, Oregon. These jeans are really made for wearing of decades. „We are 100% committed to the city of San Francisco and will make our jeans here and only here, forever. This place is the home of blue jeans culture as we know it and moving production somewhere else to save a couple of bucks just won‘t happen. If you know us, you know this to be true…“

Beside the denim range with different timeless styles and cuts, TELLASON expanded its product range over the last years constantly with other great and timeless stuff like chinos, fatigue pants, shirts, jackets and some accessories . If the stuff is not made directly in SF it is for sure made somewhere else in the USA.

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